Viewing: Medium-term strategic objectives / Next: Our strategic progress

Medium-term strategic objectives

Sales and growth driven

Solutions portfolio

Operational excellence

Positively impact productivity through continued roll-out of process automation and capabilities utilising digital technologies – achieve improvement to productivity ratio in every sub-region
Organisational operating improvement – achieve a gross profit to adjusted EBITDA conversion ratio >30%

Digital and data leadership

Transition to a digitally-enabled sales company – pilot and launch of global customer relationship management ("CRM") roll-out as part of sales process optimisation initiative
Global release of PartnerCentral platform and marketplace with increasing adoption

Responsible business

Key strategic goals
- Shift revenue mix so that revenue from recurring services increases as a percentage of total gross profit, while building an agile organisation to stay competitive
- Be a responsible business
  - Improve environmental performance across Logicalis International
  - Create new Architects of Change
  - Celebrate diversity, and engage and empower Logicalis International's people to reach their full potential
Continue to grow cloud professional and managed services business
Continue to enhance new lifecycle solutions built around the hardware and software of Logicalis International's most strategic vendors
Manage operating expenses to ensure they remain at an optimum level
Focus on operating cash conversion to ensure maximum positive cash flows